claude

maxim

The behavioral intelligence layer for Claude Code. 91 specialist agents across 7 executive offices, 52 skill domains, 50 slash commands, 86 frameworks (behavioral core + governance), 14 compliance frameworks, 9 MCPs (95 tools) including NotebookLM research synthesis, license-gated MCP middleware. 90-day Trial of all 14 packs default at install. Core tier is $0 forever; paid packs install from this same marketplace after purchase. BSL 1.1 (Apache 2.0 on 2030-04-21).

2 on GitHubby Dr. Nabeel Khanv1.3.11.1BSL-1.1updated 28 days agobase
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Plugin maxim from marketplace maxim-packs in DrNabeelKhan/maxim. Commands read from the repo's manifest — 28 days ago.

This plugin runs code on your machine — it starts local MCP servers. The exact commands are listed below; read them before installing.

What it installs

Skills (200)

  • AI Media Generation

    AI video and image prompt engineering — video generation, image generation, product video, social media video, cinematic direction, animation, Seedance, Higgsfield, GPT-Image-2. Applies 15 Maxim-authored cinematic styles and the atomic prompt schema.

  • mxm-anime-action

    Maxim anime-action video — engineered for tribe identity and brand loyalty in youth markets. Uses Social Identity Theory + Pattern Interruption + Emotional Amplification to create brand-tribe belonging that translates to loyalty and advocacy.

  • mxm-brand-story

    Maxim long-form brand story — engineered for commitment and mission alignment via StoryBrand + Hero's Journey + Emotional Arc Theory. Turns brand films into commitment mechanisms, not just awareness content.

  • mxm-cartoon

    Maxim 2D cartoon explainer video — engineered for learning retention and friendly brand affinity. Uses Dual Coding Theory + Cognitive Load Reduction + Ekman Universal Emotion to make complex ideas memorable and brands feel trustworthy-approachable.

  • mxm-3d-cgi

    Maxim 3D CGI product render — engineered for purchase confidence and premium positioning. Uses Material Realism + Endowment Effect + Photorealism Trust Signals to move premium-product viewers toward purchase. Use for luxury product reveals, architectural visualization, tech hardware marketing, high-

  • mxm-cinematic

    Maxim cinematic brand film — engineered for commitment and emotional brand alignment. Uses Hero's Journey + Peak-End Rule + Emotional Arc Theory to convert viewers into brand advocates. Use for brand films, anthem ads, founder stories, long-form brand content. Triggers on cinematic, film, brand film

  • mxm-comic-to-video

    Maxim motion-comic narrative video — engineered for narrative engagement and origin-story investment. Uses Sequential Art Closure + Narrative Transportation + Curiosity Gap Theory to turn brand origins and episodic content into deeply-engaging narratives that viewers finish and share.

  • mxm-ecommerce-ad

    Maxim e-commerce direct-response video — engineered for PURCHASE. The primary sales style. Uses AIDA + JTBD + Loss Aversion + Scarcity + Anchoring stacked for maximum conversion. Every second is behavioral leverage.

  • mxm-fashion-lookbook

    Maxim fashion editorial video — engineered for aspirational desire and status signaling via Aesthetic Resonance + Aspirational Self + Social Comparison Theory. Fashion films that trigger status-driven purchase behavior.

  • mxm-fight-scenes

    Maxim action choreography video — engineered for emotional arousal and sales lift through Arousal-Based Persuasion. Uses Mirror Neurons + Arousal-Misattribution + Kinetic Energy Perception to drive emotional peak that transfers to brand preference and purchase intent.

  • mxm-food-beverage

    Maxim food and beverage video — engineered for craving and order behavior via Sensory Anchoring + Mirror Neurons + ASMR Neural Pathway. Food videos that don't just look appetizing — they trigger physiological buying response.

  • mxm-motion-design-ad

    Maxim motion-design + kinetic typography video — engineered for comprehension-to-conversion via AIDA + Hick's Law. Explainer-ad hybrid that makes complex value props land in under 15 seconds and converts via behavioral-architected CTA.

  • mxm-music-video

    Maxim music video — engineered for identity alignment and cultural brand affinity via Rhythm Entrainment + Mirror Neurons + Social Proof. Music videos that build cultural brand equity, not just content views.

  • mxm-product-360

    Maxim product turntable video — engineered for pre-ownership feeling via Endowment Effect + Visual Completion Bias. The structured rotation format that makes viewers mentally "hold" the product → purchase intent lift.

  • mxm-real-estate

    Maxim real estate video — engineered for property visit and offer behavior via Spatial Cognition + Endowment Effect + Mental Walk-Through. Real estate video that drives showing-requests and offers, not just views.

  • mxm-social-hook

    Maxim social-hook video — engineered for lead gen and top-of-funnel acquisition via 2-Second Hook Science + Zeigarnik + Variable Reward. Platform-optimized short-form that turns scrollers into followers, subscribers, and leads.

  • maxim:banner-design

    Maxim Banner Design Intelligence — digital banner creation, ad creative, social media banners, hero sections, display advertising, promotional graphics. Activates pre-attentive attribute theory and pattern interruption science for every banner. Powered by Maxim behavioral science layer.

  • Behavior Science & Persuasion

    Apply a named behavioral science framework to any task — persuasion, nudge design, habit formation, conversion, influence, negotiation, cognitive bias, choice architecture, decision framing. The framework backbone every other Maxim skill loops into for psychological validation.

  • Behavioral Designer
  • Conversion Optimizer
  • Decision Architect
  • Habit Formation Coach
  • Influence Strategist
  • Negotiation Specialist
  • Nudge Architect
  • Persuasion Specialist
  • maxim:brand

    Maxim Brand Intelligence — brand identity, voice architecture, visual identity systems, messaging frameworks, brand consistency enforcement. Activate for brand strategy, brand audits, brand guidelines, tone of voice, asset compliance, color palette, typography specs. Powered by Maxim behavioral scie

  • CEO Automation

    Founder and CEO automation — morning standup, overnight cycle, burn rate, runway, pipeline review, investor and fundraising prep, executive summary, daily digest. Operates on the .mxm-executive-summary context.

  • ceo-tasks
  • launch-product
  • marketing
  • sales
  • social-media
  • company-teardown

    Tear down a company on request — \"do a teardown of\", \"break down this company\", \"analyze this competitor's business\". Fixed-template output: business model, how they make money, positioning, and where they are exposed.

  • Competitor Watch — track a competitor, ping on real moves

    Track what a competitor actually shipped — \"watch this competitor\", \"track what they ship\", \"what changed at\". Compares against the last snapshot and reports only real moves: launches, pricing changes, positioning shifts.

  • Compliance

    Regulatory review across 14 frameworks — compliance review, privacy impact assessment, regulatory gap analysis, data subject rights, consent mechanisms, audit trail, AI ethics review, data flow mapping. Covers GDPR, PIPEDA, HIPAA, PCI-DSS, SOC2, UAE-PDPL, EU AI Act and more.

  • Content Creation

    Write long-form and channel content — articles, blog posts, documentation, newsletters, whitepapers, books, copywriting. The CMO office's primary execution skill for anything written.

  • Article Writer
  • Documentation Writer
  • Newsletter Writer
  • Social Media Strategist
  • Technology Book Writer
  • Video Script Writer
  • Whitepaper Writer
  • Daily Digest — one filtered update on your niche

    Daily briefing on a topic — \"give me today's digest on\", \"what's new in\", \"daily digest for\". Pulls from web or a connected news connector, then filters and ranks to only what matters.

  • usability-tester
  • user-researcher
  • visual-storyteller
  • Design Resources

    Curated design reference library for Maxim design work — typography scales, color systems, component patterns, spacing and layout references. Consulted by the other design skills rather than invoked directly.

  • maxim:design-system

    Maxim Design System Intelligence — token architecture (primitive→semantic→component), component library governance, CSS variable systems, Tailwind integration, design-to-code handoff, Storybook, Figma token export. Activate for design system creation, token audits, component specs, dark mode systems

  • Design

    UX and interaction design — UI, interface, wireframe, mockup, prototype, user experience, user journey, usability, accessibility audit, onboarding flow. The \"how users think and move through it\" domain.

  • Brand Guardian
  • UI Designer
  • UX Researcher
  • Whimsy Injector
  • Engineering

    Build and ship software — code, implement, develop, API, backend, frontend, deploy, infrastructure, CI/CD, databases, cloud, mobile, AI/ML. The CTO office's broadest execution domain, applied with TDD discipline.

  • AI Engineer
  • Backend Architect
  • DevOps Automator
  • Frontend Developer
  • mobile-app-builder
  • Rapid Prototyper
  • Enterprise Architecture

    Enterprise and solution architecture — system design, scalability, cloud strategy, digital transformation, data architecture, governance, technology strategy. Practitioner-level TOGAF, C4, ArchiMate, Zachman, Wardley mapping and ADR authoring.

  • Business Architect
  • Data Architect
  • Enterprise Architect
  • Governance Specialist
  • Solution Architect
  • Technology Architect
  • Hook Lab — 10 scroll-stopping opening lines for any topic

    Generate opening hooks for content — \"give me hooks for\", \"write hooks for this topic\", \"10 opening lines for\". Returns 10 distinct hooks across different psychological angles using the named 2-Second Hook framework.

  • inbox-triage

    Triage an email inbox — \"triage my inbox\", \"sort my inbox\", \"what emails need a reply\", \"clear my inbox\". Governs the Gmail or Workspace connector you already have rather than shipping its own integration.

  • invoice-builder

    Build a client invoice — \"make an invoice for\", \"create an invoice\", \"bill this client for\". Parses plain text into line items, computes subtotal, tax and total with the math sanity-checked.

  • Junction Guard

    Block writes through filesystem junctions and symlinks — file write through .mxm-system or .claude junction, git commit through a junction, delete through a junction. Enforces the junction read-only rule so the real repo stays the source of truth.

  • Lead Qualifier — score an inbound → call or skip

    Qualify an inbound lead — \"is this lead worth my time\", \"qualify this lead\", \"should I take this client\". Applies MEDDIC and SPIN scoring and returns a verdict with reasoning.

  • Logo Concepts — editable SVG logo directions you can ship

    Generate logo directions — \"give me logo concepts for\", \"logo ideas for\", \"design a logo for\". Emits 3 to 5 distinct directions as real editable SVG vector code, not raster mockups.

  • Loops — Bounded Agent Loop Orchestration

    Run a bounded, governed iteration — \"loop\", \"iterate until\", \"keep going until\", \"sweep\", \"ratchet\", \"until it passes\", \"coverage to 100\". Turns an open-ended autonomous run into a finite loop with checkpoints and explicit stopping conditions.

  • App Store Optimizer
  • Content Creator
  • content-strategy
  • copywriting
  • cro
  • customer-research
  • email-sequences
  • growth-hacker
  • growth-retention
  • instagram-curator
  • paid-measurement
  • positioning
  • reddit-community-builder
  • referral-program
  • sales-gtm
  • tiktok-strategist
  • twitter-engager
  • memory-palace
  • notebooklm-py
  • operator-profile
  • orchestrator
  • post-analyzer
  • proactive-watch
  • product-development-research
  • competitive-analyst
  • data-scientist
  • innovation-researcher
  • market-analyst
  • product-strategist
  • rd-coordinator
  • product
  • feedback-synthesizer
  • trend-researcher
  • project-management
  • experiment-tracker
  • project-shipper
  • sprint-prioritizer
  • proposal-writer
  • quote-engine
  • repurpose-engine
  • scope-guard
  • search-visibility
  • aeo-strategist
  • authority-builder
  • geo-optimizer
  • keyword-intent-researcher
  • seo-specialist
  • technical-seo-auditor
  • security
  • compliance-officer
  • ethical-hacker
  • incident-responder
  • penetration-tester
  • security-architect
  • security-auditor
  • threat-analyst
  • vulnerability-scanner
  • session-memory
  • slides
  • source-checker
  • studio-operations
  • analytics-reporter
  • finance-tracker
  • infrastructure-maintainer
  • legal-compliance-checker
  • studio-producer
  • support-responder
  • testing
  • api-tester
  • performance-benchmarker
  • test-results-analyzer
  • tool-evaluator
  • workflow-optimizer
  • ui-styling
  • ui-ux-pro-max
  • usage-aware-scheduler
  • voice-routing
  • voice
  • wiki-explore
  • wiki-ingest
  • wiki-lint
  • wiki-query
  • ab-testing
  • agilescrum
  • aida
  • api-design
  • archimate
  • aso
  • atomic-design
  • bizbok
  • bounded-agent-loop
  • brand-guidelines
  • ccpa
  • champion-challenger-holdout
  • cialdinis-6-principles
  • cicd
  • cis-controls
  • cloud-architecture
  • cobit
  • cognitive-biases
  • com-b-model
  • content-calendar
  • core-web-vitals
  • design-systems
  • design-thinking
  • devsecops
  • diffusion-of-innovations
  • dmbok
  • dora
  • dual-process-theory
  • e-e-a-t
  • east-framework
  • elaboration-likelihood-model
  • emotional-design
  • eu-ai-act
  • feaf
  • fedramp
  • fogg-behavior-model
  • gdpr
  • google-search-central
  • growth-hacking
  • hipaa
  • hook-model
  • independent-verification

MCP servers (9)

  • mxm-portfolio

    runs: node ${CLAUDE_PLUGIN_ROOT}/mcp/_shared/spawn-with-deps.mjs ${CLAUDE_PLUGIN_ROOT}/mcp/mxm-portfolio/server.js

  • mxm-context

    runs: node ${CLAUDE_PLUGIN_ROOT}/mcp/_shared/spawn-with-deps.mjs ${CLAUDE_PLUGIN_ROOT}/mcp/mxm-context/server.js

  • mxm-catalog

    runs: node ${CLAUDE_PLUGIN_ROOT}/mcp/_shared/spawn-with-deps.mjs ${CLAUDE_PLUGIN_ROOT}/mcp/mxm-catalog/server.js

  • mxm-compliance

    runs: node ${CLAUDE_PLUGIN_ROOT}/mcp/_shared/spawn-with-deps.mjs ${CLAUDE_PLUGIN_ROOT}/mcp/mxm-compliance/server.js

  • mxm-behavioral

    runs: node ${CLAUDE_PLUGIN_ROOT}/mcp/_shared/spawn-with-deps.mjs ${CLAUDE_PLUGIN_ROOT}/mcp/mxm-behavioral/server.js

  • mxm-memory

    runs: node ${CLAUDE_PLUGIN_ROOT}/mcp/_shared/spawn-with-deps.mjs ${CLAUDE_PLUGIN_ROOT}/mcp/mxm-memory/server.js

  • mxm-voice

    runs: node ${CLAUDE_PLUGIN_ROOT}/mcp/_shared/spawn-with-deps.mjs ${CLAUDE_PLUGIN_ROOT}/mcp/mxm-voice/server.js

  • mxm-commands

    runs: node ${CLAUDE_PLUGIN_ROOT}/mcp/_shared/spawn-with-deps.mjs ${CLAUDE_PLUGIN_ROOT}/mcp/mxm-commands/server.js

  • mxm-notebooklm

    runs: node ${CLAUDE_PLUGIN_ROOT}/mcp/_shared/spawn-with-deps.mjs ${CLAUDE_PLUGIN_ROOT}/mcp/mxm-notebooklm/server.js

View source on GitHub maxim.isystematic.com

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