claude

gtm-positioning

GTM Positioning by GrowthCast: evidence research, Jobs-to-be-Done, positioning, ICP-specific product marketing guidance, and ad or website copy, with confidence checks that flag evidence gaps.

0 on GitHubby GrowthCastv1.1.2SEE LICENSE IN LICENSEupdated 14 days agomarketing
/

Plugin gtm-positioning from marketplace growthcast in ejwhite7/growthcast-plugins. Commands read from the repo's manifest — 12 days ago.

This plugin runs code on your machine — its hooks fire automatically on events like tool use. The exact commands are listed below; read them before installing.

What it installs

Skills (4)

  • jobs-to-be-done-analysis

    Applies Tony Ulwick and Bob Moesta's Jobs-to-be-Done frameworks to uncover the progress customers seek, switching forces, true competition, and actionable opportunities. Use for product, feature, service, positioning, and customer research analysis.

  • positioning-statement

    Turns a Jobs-to-be-Done analysis into evidence-based positioning using April Dunford's positioning components and Geoffrey Moore's positioning statement template. Produces ICP candidates, per-ICP positioning statements, and a recommended primary position. Use after a JTBD analysis and before product

  • product-marketing-context

    Creates and maintains .claude/product-marketing-context.md with product positioning, messaging, personas, competition, customer language, proof, and evidence-based Jobs-to-be-Done analysis. Use to establish reusable marketing context for a project.

  • website-and-ad-copywriter

    Writes high-converting website copy and ad creative grounded in customer jobs, switching forces, evidence, and verbatim customer language. Use for homepages, landing pages, feature and pricing pages, ads, subject lines, navigation, and microcopy.

Slash commands (2)

  • /gtm-positioning:studio

    Open the GTM Positioning studio, a GrowthCast-branded screen for each module whose queued request goes to Claude with your next message

  • /gtm-positioning:workshop

    GTM Positioning by GrowthCast. Guided run: JTBD analysis, positioning, ICP-specific marketing guidance for a feature, then ad or website copy.

Hooks (1)

  • UserPromptSubmit

    node "${CLAUDE_PLUGIN_ROOT}/hooks/studio-context.mjs"

View source on GitHub growthcast.app

More from ejwhite7/growthcast-plugins

All 5 plugins →

product-release-checklist

claude

Product Release Checklist by GrowthCast: tiered launch system from kickoff to T+90 adoption readout.

10 skills · 2 commands · 1 agent · hooks

0

cpa-map

claude

CPA Map by GrowthCast: every Meta or Google ad on one spend × CPA map with kill and scale lines, fed by BlueAlpha; report, slides, action plan and readout exports.

1 skill · 3 commands · hooks

0

paid-media-planner

claude

Paid Media Campaign Planner by GrowthCast: plan, mock, review and hand off paid media campaigns across eight ad networks.

1 skill · 2 commands · hooks

0

webinar-strategy

claude

Virtual Event Strategy by GrowthCast: strategy canvas, event briefs, role-based launch checklists and shareable handoffs.

1 skill · 1 command

0

Similar plugins

code-review

claude

Automated code review for pull requests using multiple specialized agents with confidence-based scoring to filter false positives

1 command

anthropics/claude-code 155,476

ruflo-market-data

claude

Market data ingestion — feed normalization, OHLCV vectorization, and HNSW-indexed pattern matching

2 skills · 1 command · 1 agent

ruvnet/ruflo 81,589

marketing-skills

claudecodex

53 marketing skills for technical marketers and founders: CRO, copywriting, cold email, prospecting, SEO, AI SEO, paid ads, SMS, ad creative, video production, image generation, co-marketing, churn prevention, pricing, referrals, revenue operations, sales enablement, customer research, site architecture, comprehensive AARRR-structured marketing plans, public relations and earned media, offer design, event marketing and webinars, and more

53 skills

coreyhaines31/marketingskills 59,996

bigdata-com

claude

Official Bigdata.com plugin providing financial research, analytics, and intelligence tools powered by Bigdata MCP.

24 skills · 1 MCP server

anthropics/claude-plugins-official 47,076

CCXT MCP Server

claude

The official CCXT MCP server plus the ccxt-mcp usage skill — market data, balances and opt-in trading across 100+ crypto exchanges and prediction markets, with keys kept local.

1 MCP server

ccxt/ccxt 44,873

Maintain gtm-positioning?

This page updates itself from your repo. Add the badge to your README, or get it Featured to pin it above the organic results with a followed link to your site.

claude & codex plugins5 plugins