pm-execution
claude执行交付：PRD 撰写（8 段式）、用户故事/Job Stories/WWA、OKR 制定、成果导向路线图、Sprint 规划与回顾、事前验尸、红队挑战、干系人地图、测试场景、发布说明、会议纪要、模拟数据生成。
16 skills · 11 commands
0
claude
pm-marketing-growth
营销增长：北极星指标定义与验证、营销创意脑暴、定位陈述、价值主张文案、产品命名。
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Plugin pm-marketing-growth from marketplace skill-arsenal-ultra in Choi-Keith/skill-arsenal-ultra. Commands read from the repo's manifest — 1 month ago.
What it installs
Skills (5)
marketing-ideas生成 5 个有创意、低成本高成效的营销创意，包含渠道、信息和受众参与理由。适用于头脑风暴营销活动、规划产品推广或寻找创意营销打法。
north-star-metric定义北极星指标（North Star Metric）以及构成指标星群的 3-5 个支撑性输入指标。对业务所处的游戏类型进行分类（注意力、交易、生产力），并依据有效北极星的 7 条标准进行验证。适用于选择北极星指标、搭建指标框架、学习北极星框架或决定衡量什么。
positioning-ideas头脑风暴与竞争对手形成差异化的产品定位创意。识别主要竞争对手并生成附带理由的定位陈述。适用于制定产品定位、与竞争对手拉开差异或打造品牌定位策略。
product-name头脑风暴 5 个独特、易记的产品名称，并给出与品牌价值和目标受众相符的理由。适用于为新产品命名、品牌重塑或探索产品命名创意。
value-prop-statements基于已有的价值主张，为营销、销售和用户引导生成价值主张陈述。适用于撰写营销文案、制作销售话术或编写用户引导信息。
Slash commands (2)
/pm-marketing-growth:market-product头脑风暴营销创意、定位、价值主张陈述和产品名称——创意营销工具箱
/pm-marketing-growth:north-star定义你的北极星指标和支撑性输入指标——对业务游戏分类并依据最佳实践进行验证
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finance-research
claude投资研究：四大师综合分析框架（巴菲特/芒格/段永平/李录）、四角色并行投研团队、行业产业链全景研究、管理层纵深评估（买股票就是买人）、未上市公司 6 Agent 拼图式研究、收益型投资分析、段永平问答、财务数据交叉验证规范。
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pm-market-research
claude市场研究：用户画像、用户细分、市场细分、市场规模估算（TAM/SAM/SOM）、竞品分析、客户旅程地图、用户反馈情感分析。
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pm-go-to-market
claudeGTM 与发布：GTM 战略、滩头细分市场选择、ICP 理想客户画像、增长回路/飞轮设计、GTM 动作选择（集客/外呼/PLG 等 7 种）、竞争对战卡。
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