digital-marketing-pro

Plugin digital-marketing-pro in indranilbanerjee/digital-marketing-pro. Commands read from the repo's manifest — 5 days ago.

Skills (164)

• ab-test-plan

  Plan an A/B test by script: sample size per variant, days to run, stopping rules. \"how many visitors per variant\"

• ad-creative

  Write ad copy variants to each platform's specs, policy-checked and in brand voice. \"write ad copy for Meta\"

• add-integration

  Add a custom MCP integration: scaffold the server, write .mcp.json, test it. \"add a new MCP server\"

• aeo-audit

  Run a one-time AEO audit of six AI answer engines, scored per surface. \"check our AI search visibility\"

• aeo-geo

  Plan AEO/GEO strategy to get cited by AI: content, entities, schema, 90-day plan. \"how do we get cited by AI\"

• agency-dashboard

  Build the agency dashboard across all client brands: health, pacing, risk. \"how are all our clients doing\"

• agent-readiness-audit

  Audit agent readiness by script: AI-crawler rules, product schema, no-JS HTML, feeds. \"can AI agents use our site\"

• analytics-insights

  Design the analytics layer with script-backed benchmarks: KPI trees, report templates, MMM, cookieless. \"define our KPIs\"

• anomaly-scan

  Scan connected platforms for anomalies against stored baselines, with likely causes. \"why did our CPA spike\"

• attribution-model

  Design an attribution model and credit rules. Real path data → attribution-report. \"set up multi-touch attribution\"

• attribution-report

  Run attribution on real conversion paths, comparing models. \"which channels actually drive revenue\"

• audience-intelligence

  Research audiences: personas, JTBD maps, RFM segments. One persona doc → audience-profile. \"run a JTBD analysis\"

• audience-profile

  Profile 2-4 buyer personas as narrative documents: drivers, objections, journey. \"create a buyer persona\"

• autopilot-status

  Show autopilot status: health, auto-corrections, guardrails, escalations. \"what did the autopilot change\"

• backlink-gap

  Find backlink gap domains linking to competitors, not you, scored by script. \"who links to our competitors but not us\"

• brand-setup

  Set up or update the brand profile every skill reads: voice, audience, compliance. \"set up a new brand\"

• budget-optimizer

  Optimize channel budget with diminishing-returns models. Pacing → budget-tracker. \"is our channel split right\"

• budget-tracker

  Project ad budget pacing by script from live accounts or given numbers: month-end overspend. \"are we overspending this month\"

• c2pa-metadata

  Embed C2PA provenance in AI-generated images, video or PDF by script. \"add content credentials to this asset\"

• campaign-audit

  Audit all campaigns running for a brand across channels, with 4-tier triage. \"we just inherited this account\"

• campaign-orchestrator

  Orchestrate a campaign lifecycle: briefs, budget models, UTMs, post-mortems. \"set up UTM naming conventions\"

• campaign-plan

  Write a multi-channel campaign plan: objectives, channel mix, budget, timeline, KPIs. \"build the Q3 campaign plan\"

• campaign-status

  Show status of every tracked campaign: health, spend, executions, pending approvals. \"what campaigns are running right now\"

• case-study-plan

  Plan a case study: narrative, interview questions, formats. \"turn this client win into a case study\"

• check

  Run the scored pre-publish gate via eval-runner.py: claims, brand voice, compliance, AI tells. \"check this before we publish\"

• churn-risk

  Score churn risk per segment by script, with tiered retention playbooks. \"which customers are about to churn\"

• client-onboarding

  Build a client onboarding pack: kickoff agenda, discovery questions, 30-60-90. \"we just signed a new client\"

• client-proposal

  Draft a client proposal or RFP response: scope, deliverables, KPIs, pricing tiers. \"respond to this RFP\"

• client-report

  Write a white-labeled report for one client from tracked data. All clients → agency-dashboard. \"prepare the monthly client report\"

• client-validation-document

  Produce the Part 5 client validation document: evidence-cited findings for client decisions. \"prepare v1 findings for client review\"

• cohort-analysis

  Run cohort analysis: retention matrix and LTV by cohort. Churn scoring → churn-risk. \"build a retention matrix\"

• competitor-alerts

  Configure competitor alerts: change thresholds per competitor, urgency routing, digests. \"set up competitor alerts\"

• competitor-analysis

  Analyze 2-5 competitors once: positioning, content, SEO, ads, pricing. Ongoing → competitor-monitor. \"how do we stack up against X\"

• competitor-monitor

  Monitor competitors over time: baseline sites, pricing and ads by script, flag changes. \"track our competitors over time\"

• competitor-pages

  Build competitor comparison pages: X-vs-Y, alternatives and roundups, with schema. \"create a vs page\"

• connect

  Connect a known MCP integration: check the registry and status, return exact setup steps. \"connect Google Ads\"

• content-brief

  Write an executable content brief: keyword map, outline, intent, SEO checklist. \"write a brief for this topic\"

• content-calendar

  Build a content calendar: topics by platform and date, pillar and funnel tags. \"plan next month's content\"

• content-decay-scan

  Scan content for decay by script and rank refreshes by recoverable traffic. \"which content is losing traffic\"

• content-engine

  Draft content in brand voice through a gated pipeline: blogs, ads, emails. Brief only → content-brief. \"write a blog post about X\"

• content-repurpose

  Repurpose one content piece into 10+ channel formats with drafts and a calendar. \"repurpose this blog post\"

• context-engine

  Load shared marketing context: brand profile, benchmarks, compliance rules, specs. \"load my brand context\"

• continuous-improvement-loop

  Run the Part 12 continuous improvement loop into a quarterly brief for leadership. \"produce the quarterly improvement brief\"

• counter-narrative

  Build a counter-narrative playbook for a competitor's rebrand, category claim or attack. \"respond to their attack campaign\"

• cowork-setup

  Set up DMP for team use in Cowork: sandbox check, Drive folders, saved routing. \"set up DMP for my team in Cowork\"

• creative-health

  Score ad creative fatigue against baseline, predict days left, brief refreshes. \"are our ads fatiguing\"

• creative-testing-framework

  Plan a creative testing roadmap with script-computed sample sizes. Fatigue → creative-health. \"build a creative testing roadmap\"

• credential-switch

  Switch the active credential profile to another client, validating keys first, approval-gated. \"activate Acme's API keys\"

• crisis-response

  Respond to a breaking PR crisis: severity, holding statement, stakeholder messages, timeline. \"draft a holding statement fast\"

• crm-sync

  Sync contacts and deals with a connected CRM, deduped, approval-gated. \"sync deals to Salesforce\"

• cro

  Plan CRO for pages, forms and checkout with ICE-ranked fixes. One page → landing-page-audit. \"reduce cart abandonment\"

• dark-funnel
• data-export
• data-import
• digital-pr
• email-sequence
• emerging-channels
• engagement-workflow
• entity-audit
• eval-config
• eval-content
• eval-suite
• exec-summary
• executive-dashboard
• focus-group
• four-core-documents
• funnel-architect
• funnel-audit
• geo-monitor
• goal-filter
• growth-engineering
• growth-plan
• gsc-ai-performance
• help
• hreflang-check
• image-seo-audit
• import-guidelines
• import-sop
• import-template
• influencer-brief
• influencer-creator
• integrations
• intelligence-report
• journey-design
• keyword-cluster
• keyword-research
• landing-page-audit
• language-audit
• language-config
• launch-ad-campaign
• launch-campaign
• launch-plan
• lead-import
• lead-magnet-ideas
• learn
• live-dashboard
• local-seo-audit
• local-seo
• localize-campaign
• loop-detect
• market-weather
• marketing-automation
• martech-audit
• media-plan
• message-test
• multilingual-score
• narrative-landscape
• narrative-tracker
• page-seo-analysis
• paid-advertising
• pdf-report
• performance-check
• performance-report
• pipeline-update
• pr-pitch
• pricing-test
• programmatic-seo
• prompt-test
• publish-blog
• qbr-plan
• quality-report
• rank-monitor
• recall
• redirect-manager
• region-config
• reputation-management
• retargeting-strategy
• review-response
• roi-calculator
• save-knowledge
• schedule-social
• search-knowledge
• segment-audience
• send-email-campaign
• send-notification
• send-report
• send-sms
• seo-audit
• seo-drift
• seo-implement
• seo-plan
• serp-tracker
• share-of-voice
• signal-mine
• simulate
• sitemap-manager
• social-strategy
• sop-library
• status
• story-mine
• switch-brand
• sync-memory
• team-assign
• tech-seo-audit
• technical-seo
• translate-content
• validate-output
• validate-profile
• verify-claims
• video-packaging
• video-script
• webinar-plan
• what-if
• yearly-planner

Slash commands (5)

• /digital-marketing-pro:doctor

  Run the readiness doctor: which audit and launch actions are live or blocked. \"why is this action blocked\"

• /digital-marketing-pro:engagement

  Drive the 12-Part engagement by subcommand: start, next, status, validate, loop. \"advance to the next part\"

• /digital-marketing-pro:execute-action

  Execute an audit or launch action against its real API; writes need an approval record. \"actually fire this action\"

• /digital-marketing-pro:output-folder

  Open the DMP output folder for a brand, where deliverables are saved. \"where did my deliverables save\"

• /digital-marketing-pro:resume

  Resume an interrupted DMP workflow from its checkpoint. \"pick up where we left off\"

Subagents (24)

• agency-operations

  Agency operations across many client brands: portfolio dashboards, client reports, onboarding, SOPs, credential switching, team tasks.

• analytics-analyst

  Marketing analytics: KPI definition, dashboards, attribution reporting, performance analysis, and turning data into decisions.

• brand-guardian

  Brand and compliance review before publishing: voice consistency, GDPR, CAN-SPAM and FTC rules, WCAG accessibility, inclusive language.

• competitive-intel

  Competitive intelligence on competitors: teardowns (content, SEO, ads, pricing, positioning), ongoing monitoring and share of voice.

• content-creator

  Writes and refines marketing content: blog posts, ad copy, emails, social posts, landing pages, press releases, video scripts.

• crm-manager

  CRM operations: contacts, lead imports, deals, pipelines and campaign sync with Salesforce, HubSpot, Zoho or Pipedrive.

• cro-specialist

  Conversion rate optimization (CRO): landing page audits, A/B test design, forms, pricing pages, checkout flows, significance math.

• email-specialist

  Email marketing: campaign strategy, automation flows, deliverability, list segmentation, lifecycle and win-back sequences.

• execution-coordinator

  Execution of approved actions on live platforms: publish, send, launch ads, schedule posts, sync CRM, behind the approval gate, logged.

• growth-engineer

  Growth engineering: product-led growth, referral programs, viral loops, activation and retention experiments; page CRO → cro-specialist.

• influencer-manager

  Influencer and creator marketing: discovery, campaign briefs, FTC disclosure checks, UGC, contracts, authenticity and performance.

• intelligence-curator

  Intelligence curation: interprets marketing learnings, finds patterns, scores confidence, writes playbooks, resolves conflicting insights.

• journey-orchestrator

  Customer journey design: cross-channel touchpoint sequences, branching journey logic, nurture flows and simulated outcomes.

• localization-specialist

  Localization: translation, transcreation and cultural adaptation of campaigns, multilingual SEO (hreflang), RTL/Indic/CJK, local rules.

• market-intelligence

  Macro market intelligence: economic, cultural, industry and regulatory signals, platform algorithm changes; competitors → competitive-intel.

• marketing-scientist

  Marketing science: marketing mix modeling, incrementality and geo-lift test design, causal inference, saturation curves, churn models.

• marketing-strategist

  Marketing strategy: campaign plans, budget allocation, go-to-market, positioning, channel mix and funnel design.

• media-buyer

  Paid media buying: campaign setup, targeting, bidding, budget pacing and optimization on Google, Meta, LinkedIn, TikTok and Amazon Ads.

• memory-manager

  Memory storage plumbing: dedup-and-store, index, look up and sync knowledge, report memory health; interpreting → intelligence-curator.

• performance-monitor-agent

  Live campaign performance monitoring: anomaly detection, budget pacing, deliverability and real-time metrics from connected platforms.

• pr-outreach

  Digital PR and media outreach: press releases, journalist pitches, newsjacking, thought leadership and E-E-A-T authority building.

• quality-assurance

  Quality assurance before publishing: runs the eval suite, scores hallucination and claim risk, validates output structure.

• seo-specialist

  SEO, AEO and GEO: keyword research, technical audits, on-page and local SEO, link building, and visibility in AI answers.

• social-media-manager

  Social media management: content calendars, community engagement, trend response, platform algorithms, social listening, UGC.

Hooks (4)

• PreToolUse

  python3 "${CLAUDE_PLUGIN_ROOT}/hooks/gate_live_writes.py" 2>/dev/null || python "${CLAUDE_PLUGIN_ROOT}/hooks/gate_live_writes.py"

• PreToolUse

  python3 "${CLAUDE_PLUGIN_ROOT}/hooks/gate_live_writes.py" 2>/dev/null || python "${CLAUDE_PLUGIN_ROOT}/hooks/gate_live_writes.py"

• PreToolUse

  python3 "${CLAUDE_PLUGIN_ROOT}/hooks/gate_live_writes.py" 2>/dev/null || python "${CLAUDE_PLUGIN_ROOT}/hooks/gate_live_writes.py"

• PreToolUse

  python3 "${CLAUDE_PLUGIN_ROOT}/hooks/gate_live_writes.py" 2>/dev/null || python "${CLAUDE_PLUGIN_ROOT}/hooks/gate_live_writes.py"

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