strat-board-memoWrites the product section of the board papers in one or two pages read ahead, with the questions for the board first as real forks, progress against plan, the few metrics that matter with base, period and source, the roadmap as horizons with confidence instead of dates, and risks with the response
strat-business-caseWrites a one-page business case for the chosen strategic option in five parts (why change, options including do nothing, build, buy or partner, cost and affordability, delivery and measurement), with an assumptions table of low, base and high values, sources and owners by role, and a note on what wo
strat-competitive-analysisBuilds a Competitive Analysis with a landscape by the customer's job where every cell has a source and a read date, win and loss themes from buyer interviews kept apart from sales-reported reasons, where you differ and what not to copy. Use for "run strat-competitive-analysis", "competitive analysis
strat-decision-matrixBuilds a Decision Matrix with criteria and weights agreed and dated before any score, pass or fail gates, a plain consequence table per option, scores with one line of evidence and a confidence mark, and a weight sensitivity check. Use for "run strat-decision-matrix", "weighted decision matrix", "co
strat-decision-recordWrite the record of a strategy choice once the owner has made it, with the status, the choice in the owner's words, the options rejected, what was known at the time and the triggers that would reopen it. Use for "run strat-decision-record", "strategy decision record", "write the decision record", "r
strat-hypothesis-boardTurns the issue tree into a Hypothesis Board with one hypothesis per branch that could be false, the kill criterion written before any test, the origin of each (team belief or data seen), an importance by evidence map and the cheapest test for the top three. Use for "run strat-hypothesis-board", "dr
strat-impact-mapBuilds an impact map from one strategy goal down to the actors, the behaviour changes marked seen or assumed, and the roadmap items that support them, with a cut-or-justify list and the first impact to work on. Use for "run strat-impact-map", "impact map", "impact mapping", "whose behaviour does thi
strat-issue-treeSplits the agreed strategic question into an Issue Tree with the root word for word, sub-questions split by one stated logic per level, overlap and coverage checks, and for each leaf the data that answers it and where it lives. Use for "run strat-issue-tree", "build an issue tree", "break this strat
strat-lean-canvasFills a Lean Canvas for one customer segment and one bet, problem first across the nine boxes, with every entry marked tested or untested and the three riskiest untested assumptions each given the cheapest test and the result that would sink it. Use for "run strat-lean-canvas", "lean canvas", "busin
strat-market-sizingBuilds a TAM, SAM and SOM estimate from top-down and bottom-up sizing as low, base and high, with every input sourced or labelled assumption, the gap between the two methods shown and the share of the reachable market the plan needs. Use for "run strat-market-sizing", "market sizing", "TAM SAM SOM",
strat-needs-based-segmentsDraws Needs-Based Segments as job statements with circumstance and trigger, the current alternative, a size signal from aggregate data, an underserved check and the choice of which segment the strategy serves first and which it does not. Use for "run strat-needs-based-segments", "needs-based segment
strat-north-star-metricBuilds a north star metric tree for the product with two or three candidates tested against customer value, the strategy and leading the business result, the exact definition of the chosen metric, three to five input metrics with definition, data source and owning team, and a counter-metric per inpu
strat-not-doing-listDrafts a Not-Doing List that tests each live request, segment and pet project against the chosen strategy and writes the "we will not" lines with the reason, what saying no costs, who hears it, the short answer to give and the condition that would reopen it. Use for "run strat-not-doing-list", "ever
strat-one-page-strategyCuts a signed product strategy to one page for the teams who act on it, adding no new content, with the challenge and policy in one line, the actions, what we will not do, what it means for each team by role, a say-no test on three real requests and a repeat-from-memory test. Use for "run strat-one-
strat-opportunity-solution-treeBuilds an Opportunity Solution Tree with one outcome, opportunities that each cite an interview, a target opportunity with its evidence, three ideas with the riskiest assumption and the result that would sink each, and the slots still marked "needs an interview". Use for "run strat-opportunity-solut
strat-pre-mortem-analysisRuns a pre-mortem on a product strategy before you commit and returns failure defined at a date, failure stories gathered independently and clustered, each marked hypothetical with its evidence or none, plus early signal, prevention, contingency with trigger, owner by role and residual risk. Use for
strat-product-health-readBuilds a Product Health Read before a strategy cycle, with four lenses (usage, quality, revenue signals, feedback), a source, date range and query on every line, the change since last period with tracking changes flagged, and the list of what the data cannot tell. Use for "run strat-product-health-r
strat-product-roadmapBuilds a now, next, later roadmap with items restated as problems and linked to a strategy action, ordered by cost of delay over duration, placed by horizon with a confidence note, dated commitments flagged with who made them, a "not on the roadmap" list and a one-screen executive cut. Use for "run
strat-product-strategy-deckBuilds a ghost deck with action titles that presents the product strategy in a room to win an endorsement, moving from what is to what could be, then the obstacle, the approach and what it rules out, the actions, what we will not do, how we will know and the endorsement asked, with a source on every
strat-product-strategy-docWrites the Product Strategy document a leader signs, two pages at most, starting with a line-by-line check of the current strategy, then a diagnosis with evidence and confidence, a guiding policy with the options it rules out, three to five coherent actions, the top "we will not" lines and the bets.
strat-product-visionDrafts a Product Vision Board with vision statement options and what each one rules out, a target group described by need, needs marked confirmed or assumed, and the assumed needs to check with customers. Use for "run strat-product-vision", "write our product vision", "vision statement options", "pr
strat-quarterly-okrsWrites the quarter's OKRs with one to three objectives tied to strategy actions, outcome key results with baseline, target and source, each marked committed or aspirational, a capacity split, a stop list, and end-of-quarter grading of key results only. Use for "run strat-quarterly-okrs", "write our
strat-quarterly-strategy-reviewRead the strategy's bets against what happened this quarter, with expected against happened per bet, each bet marked holding, weakening or broken against its kill criterion, the cause, and a keep, adjust or stop proposal for the owner. Use for "run strat-quarterly-strategy-review", "quarterly strate
strat-recommendation-memoWrites a one-page recommendation memo with the call and the ask in the first line, three reasons each tied to evidence a reader can open, every rejected option with its fair case and the one reason it lost, risks with owners, and a one-minute spoken answer to "why not the other option?". Use for "ru
strat-red-team-reviewArgues against the leading strategy option and returns a red team review with the assumptions the plan cannot survive losing, the strongest case against it in good faith, the counter-evidence already on file, three sceptic questions, a change-now list and the accepted risks. Use for "run strat-red-t
strat-roadmap-review-deckBuilds a roadmap review deck that opens on the ask, recaps the strategy, shows shipped against said from the last review, lays out Now, Next and Later by theme with confidence and a committed or aspirational label, gives the costed no list and the trade-off that moved the most, and ends on one decis
strat-scenario-planningBuilds a scenario model with base, upside and downside for each option on the two or three drivers that separate them, the one assumption that flips the choice and early signals with thresholds the owner sets, as an editable spreadsheet. Use for "run strat-scenario-planning", "scenario planning for
strat-strategic-betsWrites the Strategic Bets for the chosen option as three to five conditions that would have to be true, each with the evidence today, the test or early signal, a kill criterion and date set in advance, and an owner by role. Use for "run strat-strategic-bets", "what would have to be true", "write the
strat-strategic-optionsBuilds a Strategic Option Set of three to five options that differ in kind, with do nothing as option zero and its cost of waiting, the bet each option makes, what each gives up, its reversibility and a log of merged options. Use for "run strat-strategic-options", "give me options that differ in kin
strat-strategic-questionTurns "we need a strategy for X" into a Strategic Question Frame with the one strategic question, the decision it feeds with its owner and date, the horizon, scope in, out and taken as given, and one alternative framing. Use for "run strat-strategic-question", "frame the strategic question", "what d
strat-strategy-change-noteDraft the note that tells the teams a strategy change was decided, with what changed and what did not, the bet that broke and its evidence, what stops and starts per team, and the effect on the roadmap and on dated commitments. Use for "run strat-strategy-change-note", "strategy change note", "annou
strat-strategy-kpisDefines the KPIs for a strategy as one block per bet and strategic action, each with the goal, the signal and the metric (event, filter, window), leading and lagging indicators, a baseline with its source, a target left for the owner, a guardrail, and the review date with the threshold that would ma