pm-execution
claude执行与产品管理技能:PRD(产品需求文档)、OKR(目标与关键成果)、路线图、Sprint(冲刺)、事前验尸、干系人地图、用户故事、优先级排序框架等。
15 skills · 10 commands
产品经理的市场进入(GTM)技能:GTM 策略、增长循环、GTM 动作、桥头堡市场和理想客户画像。
Plugin pm-go-to-market from marketplace pm-skills-zh in killvxk/pm-skills-zh. Commands read from the repo's manifest — 1 month ago.
beachhead-segment确定产品上市的第一个桥头堡细分市场。根据痛点强烈程度、付费意愿、市场可赢性和转介绍潜力对各细分市场进行评估。适用于选择初始市场、锁定早期客户群体或规划市场进入策略的场景。
competitive-battlecard制作可直接用于销售的竞争作战卡,全面对比你的产品与特定竞争对手——涵盖产品定位、功能对比、异议处理和赢单/败单规律。适用于销售团队备战、制作竞争素材,或应对客户'为什么不选竞争对手 X?'的场景。
growth-loops识别可持续增长的增长循环(Growth Loops)。评估 5 种飞轮类型:病毒式、使用式、协作式、用户生成内容式和转介绍式。适用于设计增长机制、构建产品驱动增长(PLG)牵引力,或理解增长循环运作原理的场景。
gtm-motions识别最适合的 GTM 打法和配套工具,覆盖 7 种打法类型:入站营销、出站销售、付费数字广告、社区营销、合作伙伴营销、ABM(基于账户的营销)和 PLG(产品驱动增长)。适用于选择营销渠道、在入站与出站策略之间做选择,或规划跨渠道营销活动的场景。
gtm-strategy制定市场进入策略,涵盖营销渠道、核心信息、成功指标和上市时间线。适用于规划产品上市、从零搭建 GTM 方案,或为进入新市场制定上市策略的场景。
ideal-customer-profile从调研数据中提炼理想客户画像(ICP),包含用户画像、行为特征、JTBD(用户待办任务)和核心需求。适用于定义 ICP、分析 PMF 问卷数据,或识别最优质客户群体的场景。
/pm-go-to-market:battlecard制作可直接用于销售的竞争作战卡,涵盖产品定位、功能对比、异议处理和赢单策略
/pm-go-to-market:growth-strategy设计可持续的增长机制——面向产品驱动和销售驱动策略的增长循环与 GTM 打法
/pm-go-to-market:plan-launch制定完整的市场进入策略——桥头堡细分市场、ICP(理想客户画像)、核心信息、渠道规划和上市计划
执行与产品管理技能:PRD(产品需求文档)、OKR(目标与关键成果)、路线图、Sprint(冲刺)、事前验尸、干系人地图、用户故事、优先级排序框架等。
15 skills · 10 commands
产品经理的产品发现技能:创意构思、实验设计、假设验证、功能优先级排序和客户访谈总结。
13 skills · 5 commands
产品经理的产品策略技能:愿景、策略画布、价值主张、精益画布、商业模式画布、SWOT 分析、PESTLE 分析、安索夫矩阵、波特五力模型和商业化策略。
12 skills · 5 commands
产品经理的市场研究技能:用户画像、市场细分、情感分析和竞品分析。
7 skills · 3 commands
产品经理实用工具:简历审核、NDA(保密协议)起草、隐私政策生成和语法/行文检查。核心产品工作之外的必备工具。
4 skills · 5 commands
产品营销与增长技能:营销创意、价值主张陈述、北极星指标、产品命名和定位策略。
5 skills · 2 commands
Work with Clay from Claude Code: set up and sign in to the clay CLI, query and analyze Clay tables, search Clay's GTM database for people and companies, manage audiences, signals, routines and workflows, and draft and review Sequencer campaigns. Includes hooks that auto-approve the plugin's own clay CLI calls and Clay skills; requires a Clay account.
38 skills · hooks
Search companies and contacts, enrich leads, find lookalikes, and get AI-ranked contact recommendations. Pre-built skills chain multiple ZoomInfo tools into complete B2B sales workflows.
35 skills · 1 MCP server
Per-deal-and-packaging Commercial domain. v2.8.0 ships 8 skills: orchestrator + pricing-strategist (model picker + Van Westendorp WTP + packaging) + deal-desk (deal scorer + discount approval routing + redline) + partnerships-architect (5-tier classifier + joint GTM + revshare modeler) + channel-economics (cost-to-serve + ROI + mix optimizer) + commercial-policy (data-backed discount matrix + exception flow + linter) + rfp-responder (Shipley structured RFP/RFI/RFQ + win-theme + winrate predictor, context: fork) + commercial-forecaster (4Q-weighted bookings + cohort NRR/GRR + funnel-confidence with mandatory assumption disclosure). Hard rules: pricing outputs model+range (never a single number), deal outputs route to named human approver (never auto-approve), forecast outputs surface conversion assumption, RFP never invents claims for GAP requirements. 21 stdlib Python tools, 28+ reference docs. Distinct from business-growth (sales execution), c-level-advisor/cro-advisor (strategic), finance (close+report).
8 skills · 9 commands · 1 agent
Execution and product management skills: PRDs, OKRs, roadmaps, sprints, pre-mortems, stakeholder maps, user stories, prioritization frameworks, live Q&A and polls, and more.
18 skills · 11 commands
Product, legal, and business specialists - product strategy, licensing, project management, UX research
Business operations command center for Claude Code — 30 skills, 14 agents, smart background daemon. Manage communications (WhatsApp/Email/Slack/Telegram), projects, infrastructure (AWS), revenue (Stripe+RevenueCat), e-commerce, marketing, monitoring (Datadog/New Relic/OTEL), and voice. Includes /gtm go-to-market planner, /ops:projects portfolio dashboard, and 4 parallel C-suite agents (YOLO mode).
30 skills · 14 agents · hooks
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